Heavy Metal Rock Band Metallica Releases a Line of Beer


(Escondido, CA) The heavy metal rock and roll band, Metallica, has been active since the year 1981.  Additionally, it has sold more than 58 million albums, in the U.S.A. since the previously noted year.  Recently; Metallica announced that, it is transplanting its iconic spirit, into, the world of beers.  This iconic spirit, is best characterized by Metallica’s music.  For the latter; it is said that the music has fast tempos, sound instrumentals and very aggressive vocals.  For the transplantation into the world of beers; specifically, it is in the form of a business partnership.  Stone Brewing is Metallica’s newest business partner, and, together they have launched the beer Enter Night Pilsner. 

          Enter Night Pilsner, technically, is under the Arrogant Consortia subsidiary of Stone Brewing.  The latter, is considered to be the 8th largest craft brewery, in the U.S.A.  Additionally, Enter Night Pilsner has been officially launched, in the U.S.A.  The international launch is expected, in the spring of the year 2019.  The international launch is for Europe, Australia and China.  Enter Night Pilsner, immediately, sets itself apart.  This is due to the fact that it only comes in 16 ounce six packs, and, draft.  This beer has an A.B.V. of 5.7%, and, an I.B.U. of 45.  A.B.V. is an abbreviation, for alcohol by volume.  I.B.U. is also an abbreviation, for international bitterness units.  Enter Night Pilsner, descends from a historical Northern German Pilsner beer tradition.  The drinkability is characterized as intense.  The flavor and aroma is heavy in hops, whilst, the finish is a good bitter flavor.  As previously said, Enter Night Pilsner is part of the Arrogant Consortia subsidiary of Stone Brewing.  Currently, Arrogant Consortia has several lines of beer on the marketplace.  The most notable are Arrogant Bastard Ale, and, Bourbon Barrel-Aged Arrogant Bastard Ale.

          The current members of the heavy metal rock and roll band, Metallica, are as follows.  James Hetfield is the lead vocals and rhythm guitar.  Additionally, Mr. Hetfield has been a member since the year 1981.  Kirk Hammett is the lead guitar and back-up vocals.  Additionally, Mr. Hammett has been a member since the year 1983.  Robert Trujillo is the bass and back-up vocals.  Additionally, Mr. Trujillo has been a member since the year 2003.  Lars Ulrich is the drums and percussion.  Additionally, Mr. Ulrich has been a member since the year 1981.  Metallica’s discography is comprised of the following music albums:  Kill 'Em All (1983); Ride the Lightning (1984); Master of Puppets (1986); ...And Justice for All (1988); Metallica (1991); Load (1996); Reload (1997); St. Anger (2003); Death Magnetic (2008) and Hardwired... to Self-Destruct (2016). 

          Greg Koch is a Co-Founder and the Executive Chairman of Stone Brewing.  Through a press statement, Mr. Koch said the following.  “I remember seeing Metallica on the cover of a magazine just after the Black Album was released.  On the cover was a quote that resonated with me to this day:  ‘Metallica didn’t go to number one, number one came to them.’  I loved what that meant.  Do it your way and never compromise your art.  If you’re great at what you do people will come.  I view that simple quote as one of the founding philosophical elements of Stone Brewing.” 

          To end, Metallica did release a press statement.  Through a press statement, Lars Ulrich said the following.  “The amount of ideals and outlooks that Metallica and Stone Brewing share are endless.  I’m always blown away about how similar our paths forward have been.  Our view of the worlds that we each inhabit, of creativity and process, and sense of place in relation to our peers and ‘The Man’ are almost identical.  This collaboration is beyond effortless and pure, and we can’t wait to share this incredible beverage with everyone out there.”  As previously stated, the heavy metal rock and roll band Metallica, has formed a business partnership with Stone Brewing.  This new business partnership has officially launched the beer, Enter Night Pilsner.  Enter Night Pilsner; technically, is under the Arrogant Consortia subsidiary of Stone Brewing.  Additionally, it descends from a historical Northern German Pilsner beer tradition.  Lastly, the launch is for the U.S.A.  This beer only comes in 16 ounce six packs, and, draft.  Additionally, the A.B.V. is 5.7%, meanwhile, the I.B.U. is 45.

 

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Written from Press Release

Registered Writer with

PR Newswire Association, LLC

R-Berumen28

01/16/2019


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