Genesys Reveals Uncertain Expectations for Black Friday 2019


(San Francisco, CA) Genesys is also known by its former name, Genesys Telecommunications Laboratories, Inc.  The name change is due to the fact that, it was acquired.  Technically, Permira Funds and Technology Crossover Ventures acquired Genesys Telecommunications Laboratories, Inc.  The acquisition occurred in February of the year 2012.  Irregardless of which, it is a seller of customer experience and call center technology solutions.  For the most part, middle size and large size businesses are Genesys’s business clients.  Additionally, Genesys’s technology solutions are meant for the in-house server, or, the internet cloud.  Recently, Genesys announced that, it conducted a survey of 800 people.  Specifically, the aforementioned business revealed that, expectations for Black Friday 2019 are uncertain.  In other words, Genesys is saying that, Black Friday 2019 will be a challenging retail shopping experience.  The latter, is primarily due to gender and generation gaps. 
            The gender and generation gaps, which will create a challenging retail shopping experience for Black Friday 2019, is how Black Friday 2019 is uncertain.  As previously said, this discovery is based on a conducted survey of 800 people.  As consumer data, the previously said, is the labor of Genesys.  However and returning to; Genesys, the aforementioned business is the power source, for more than 25 billion annual customer service experiences.  The latter is due to the fact that, 11,000 businesses in more than 100 countries, are clients of Genesys.  For the most part, these clients use, the Genesys Cloud Platform.  The aforementioned internet cloud platform, is meant for any business of any size.  Additionally, it is a single provider and technology platform.  Furthermore, it is a multi-tenant, and, micro-services based software architecture.  In other words, the Genesys Cloud Platform is how businesses build their own, customer service platforms.  This effort aided by a Genesys app store, open A.P.I.s and developer resources.  For those businesses who are interested, the Genesys Cloud Platform is scaled and has security features. 
            Returning to; the Black Friday 2019 revelations, the aforementioned begins with a prediction that, there are going to be challenges for this year’s retail shopping experience.  The idea of challenges is first encountered, with the actual survey results.  According to Genesys’s survey results, 39% of the 800 people who were surveyed, do plan to shop during Black Friday 2019 at a physical store.  On the other hand, the 61% of the 800 people who were surveyed, do not plan to shop during Black Friday 2019 at a physical store.  Of the previous 61%, 33% of these survey respondents say that, they never go shopping during Black Friday.  Continuing with the previous 61%, 28% of these survey respondents say that, they have stopped shopping during Black Friday. 
            Continuing with, Genesys’s Black Friday 2019 revelations, the aforementioned also talk about the following.  The survey results talk about shoppers who stay at home, a gender gap amongst the Black Friday shoppers, a generation gap amongst the Black Friday shoppers and the effects of geography.  According to Genesys’s survey, there are three reasons why shoppers are going to stay home, during Black Friday 2019.  The first reason, the stores are too busy, 37% of the respondents said this.  The second reason, the price reductions are not worth the inconvenience, 25% of the respondents said this.  The third reason, online shopping is easier, 27% of the respondents said this.  In reference to, a gender gap amongst the Black Friday shoppers, the aforementioned is between men and women.  For men, 45% of the men said that, they are interested in shopping during Black Friday 2019 at a store.  Meanwhile and for women, 33% of the women said that, they are interested in shopping during Black Friday 2019 at a store.  For online shopping and for the men, 23% of the men are interested in shopping online during Black Friday 2019.  For online shopping and for the women, 30% of the women are interested in shopping online during Black Friday 2019.  In reference to, a generation gap amongst the Black Friday shoppers, the aforementioned is for three age group categories.  The age group categories are 18-24, 35-44 and 45-54.  For the age group 18 to 24, 44% of the survey respondents said that, they have plans to shop at a store during Black Friday 2019.  For the age group 35 to 44, 47% of the survey respondents said that, they have plans to shop at a store during Black Friday 2019.  For the age group 45 to 54, 46% of the survey respondents said that, they have plans to shop at a store during Black Friday 2019.  In reference to, the effects of geography, the aforementioned are based on regions.  The regions are Western, Northeastern and Southern.  In the Western region; and for the survey respondents who live in this region, 47% of the respondents said that, they are going to shop at a store during Black Friday 2019.  In the Northeastern region; and for the survey respondents who live in this region, 33% of the respondents said that, they are going to shop at a store during Black Friday 2019.  Additionally, 35% are going to shop online, during Black Friday 2019.  Furthermore, 36% of the respondents have stopped shopping, during Black Friday.  In the Southern region; and for the survey respondents who live in this region, 36% of the respondents said that, they never go shopping during Black Friday. 
            To end, Genesys conducts nationwide surveys throughout the year.  The goal of the effort, is to offer its business clients an omnichannel customer experience.  Fascinatingly, the poll that produced the Black Friday results, was centered on a customer experience that has become automated.  As previously stated, Genesys recently announced that, it conducted a survey of 800 people.  Specifically, the aforementioned business revealed that, expectations for Black Friday 2019 are uncertain.  In other words, Genesys is saying that, Black Friday 2019 will be a challenging retail shopping experience.  Lastly and the latter, is primarily due to gender and generation gaps. 

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Written from Press Release
Registered Writer with
PR Newswire Association, LLC
R-Berumen28
11/02/2019

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