(San
Francisco, CA) A wardrobe
stylist, is usually part, of a larger team of creative and fashion minded
individuals. Additionally; this creative
team with the wardrobe stylist usually works in a collaborative manner with a
fashion designer, a photographer, an art director, a hair stylist or a makeup
artist. Alone, a wardrobe stylist is the
person who selects clothing. This
selected clothing is used in published editorial features, print advertisement
campaigns, television advertisement campaigns, music videos, concert
performances and public appearances.
However, a wardrobe stylist is not a personal stylist. Therefore, a wardrobe stylist shouldn’t be
confused with a personal stylist. Recently;
Style Box, Inc. announced that, it believes that a personal stylist can help a shopper,
make smarter buying decisions.
Specifically, the aforementioned business revealed that, it has launched
the beta version of Stylebox.me. The
latter, is an online platform that connects a fashion conscious shopper, with a
personal stylist.
The connection between the fashion
conscious shopper and the personal stylist, as it is hoped, ultimately enables
the shopper to make a smarter buying decision.
This relationship under Stylebox.me, is technically a service. However and returning to; a personal stylist,
the aforementioned occupation is obviously, an individual person. Additionally, this individual person advises
another individual person. The advice is
about fashion trends, clothing styles, colors and makeup. As a business relationship, or, under the
umbrella of a business relationship; the individual person is a client. It is said that, a client of a personal
stylist receives, personal styling.
Whilst under the context of working with an individual person, a
personal stylist attempts to be more concerned with the person. Additionally, the overall relationship is
centered on the person, as opposed to, a specific fashion trend or brand. Whilst under the context of a business
relationship, a personal stylist is attempting to address a service
demand. At the same time, this demand
for a service can also be characterized as, spending on a necessary luxury.
Returning to, the beta version of
Stylebox.me, the aforementioned is technically an app. Specifically, it is an app that is now
available on the Apple App Store, and, on Google Play. The platform that is Stylebox.me and the Style
Box App, is for the consumer a fashion marketplace. On this fashion marketplace, a fashion
conscious shopper can connect, with a personal stylist. As part of the personal stylist’s service,
the personal stylist guides the shopper through a fashion shopping experience. The goal of the previously said; is finding
the best match of a fashion sense, and, a fashion need. Additionally, and through the process, the
personal stylist also attempts a second thing.
The second thing, is developing a long term personalized relationship,
with the client. For the client or
shopper’s side of things, he or she hopes to be able to discover a personal
style. For Style Box’s side of things,
this business hopes that, it can capitalize on the fashion market. The latter, has an approximated value of $100
billion USD, in the United States of America. Additionally, it also hopes that it can
compete, with Amazon.com and other similar types of e-commerce websites.
To end, Style Box, Inc. did release
a press statement. Janet Proger is the
Founder and the Chief Executive Officer of Style Box, Inc. Through a press statement, Ms./Mrs. Proger
said the following. “Personal style is
more than the clothes—it’s an attitude, a point of view, and a sense of
confidence. We believe everybody can
benefit from having a personal stylist.”
Janet Proger also said. “With
StyleBox, we aim to solve three problems every fashion shopper faces: selecting new items, matching existing
clothes, and finding a unique personal style.
As a result, we make online shopping easy for fashion—conscious shoppers
by matching them with expert stylists who understand their needs and
preferences.” As previously stated; Style
Box, Inc. recently announced that, it believes that a personal stylist can help
a shopper, make smarter buying decisions.
Specifically, the aforementioned business revealed that, it has launched
the beta version of Stylebox.me. The
latter, is an online platform that connects a fashion conscious shopper, with a
personal stylist. Lastly, this
relationship under Stylebox.me, is technically a service.
###
Written
from Press Release
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Writer with
PR
Newswire Association, LLC
R-Berumen28
01/24/2020
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