(Los
Angeles, CA) Neue House
believes that, culture moves things.
Additionally, it believes that one idea requires, a second idea. Then; there has to be a place where ideas can
manifest, grow and build up. Therefore,
as a business entity Neue House is firmly planted, as a home. Technically; a membership based home for
ideas, business connections, conversations and experiences. For members, incidentally who pay the
membership fees, Neue House is the following.
It is the cultural home for creators, innovators and thought leaders as
a private workspace. In order to make
everything work it tasks into service a timeless design concept, thought
provoking cultural experiences and elevated hospitality. One of the end results, is the creation of a
community. Recently, Neue House
announced that, the Neue House community is growing bigger. Specifically, the aforementioned business
revealed that, it is expanding into two new locations. The two new locations will be in the City of Miami,
and, the Venice Beach Neighborhood of the City of Los
Angeles. The
latter, becomes the third location in the City of Los Angeles, California
U.S.A.
The third location in the City of Los
Angeles, ultimately becomes, part of the Neue House
portfolio. The latter, and post
completion of the expansion, is made up of five locations in the United
States of America. In order to bring to life the Miami
location, Neue House needed to partner with Casa Tua. Continuing with this line of thought, Casa
Tua is a business entity that, has a flagship location. The latter, is located in the City of Miami,
Florida U.S.A. As a flagship location,
Casa Tua Miami is several parts. One
part is a culinary destination, a second part is a boutique hotel and a third
part is a members club. When all of the
parts are combined Casa Tua, is a lifestyle brand. This lifestyle brand offers members a unique
experience, a soulful cuisine, impeccable service and amazing company. Casa Tua was founded in the year, 2001. Miky Grendene and Leticia Herrera-Grendene
are the credited founders. They are also
husband and wife. Both, are self
professed visionaries. In the year 2020,
Casa Tua opened its first international location. The latter, is located inside Paris’s
J.K. Place Hotel.
Returning to, Neue House’s
expansion, the aforementioned is expected to be completed late in the year
2020. As previously said, and post
completion of expansion the portfolio is made up of five locations in the United
States of America. The first three locations are Neue
House Madison Square, Neue House Hollywood and Neue
House Bradbury Building. The newly announced expansion locations, Neue
House Miami and Neue House
Venice Beach,
will use the standard membership model.
The latter, is a membership that, is based on four tiers. The four tiers are; Gallery Membership, Atelier
Membership, Studio Membership and Salon Membership. Additionally, the announced expansion
locations will have the interior designed by, Design Agency. The latter, has its headquarters office in Toronto,
Canada. Design Agency also has offices in Barcelona
Spain, and, the
City of Los Angeles. Additionally, the announced expansion is also
hoped to be, a sign of good fortune. For
example, in the autumn of the year 2018, Neue House successfully raised $30
million USD in funds.
Miky Grendene is the Founder of Casa
Tua. Through a press statement, Mr.
Grendene said the following. “We are excited to partner with NeueHouse for
their first Miami venture.
Both Casa Tua and NeueHouse are committed to offering best in class
experiences in each city we operate. Our
brands share a similar DNA and passion for developing cultural communities and
meaningful hospitality experiences. With
this natural synergy, together we will achieve a far greater result through
this strategic partnership. We look
forward to creating something unbelievable with NeueHouse and supporting the
City of Miami’s growth in this emerging cultural
corridor.”
To end, Neue House did release a
press statement. Josh Wyatt is the Chief
Executive Officer of Neue House. Through
a press statement, Mr. Wyatt said the following. “Bringing
NeueHouse to deeply authentic, creative communities like Venice Beach, in an
architecturally historic space, is another step forward in delivering upon our
mission to cultivate a creative system at the intersection of commerce and
culture—all underpinned by design-driven environments, elevated hospitality and
truly original cultural programming. In
an age of mass growth and commoditized ideas, we revel in delivering hand
crafted, thoughtful moments based upon a deep sense of meaning, emotion and
passion. That is what sets NeueHouse
apart. Our continued expansion in Los Angeles speaks to the creative community’s
cross-town demand for the NeueHouse offering and experience, in a city
culturally defined by its abundance of creators.” Josh Wyatt also said. “We are thrilled to bring NeueHouse to Miami, collaborating with Casa Tua to provide the
local community with access to the best elevated work and event spaces, as well
as refined hospitality and culture, which is true to our shared mission of
delivering new and original concepts and experiences. Often leading the way in art, design and
fashion, Miami is an exciting addition for our members and
growing community, and we’re looking forward to bringing our combined brand
offering to the tastemakers and industry leaders of Miami.” As
previously stated, Neue House recently announced that, the Neue House
community is growing bigger.
Specifically, the aforementioned business revealed that, it is expanding
into two new locations. The two new
locations will be in the City of Miami,
and, the Venice Beach Neighborhood of the City of Los
Angeles. The
latter, becomes the third location in the City of Los
Angeles.
Lastly, in order to bring to life the Miami
location, Neue House needed to partner with Casa Tua.
###
Written
from Press Release
Registered
Writer with
PR
Newswire Association, LLC
R-Berumen28
03/13/2020
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